Importance of internationalization for businesses: why this can’t be ignored?

As India treads the path to become the fastest growing startup economy in the world, international commercialisation offers an untapped opportunity that can change the trajectory of India’s internet entrepreneurship ecosystem. This potentially strong approach opens new horizons for Indian startups to become known as a home-grown internationally acclaimed organisation(s).

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The Risks And Rewards Of Internationalising Into Emerging Markets

Commercialisation internationally offers tremendous opportunity that can change the trajectory of internet companies. This route has great after-effects such as the pull created on AAA talent and quality investors. Given the potential and the maturity, developed markets such as Canada or West Europe were the first choice for internationalisation given opportunities across emerging markets like India or South East Asia, appeared smaller. However, does the trend still hold true today?

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